Visual Optimization Guide for the App Store and Google Play
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upamfva Riggedy-riggedy-rekt Warlock   Posts: 1,116 Joined: Jun 2021 Reputation: 0 |
02 Jul 2021, 05:54
It’s not enough to just draw users to the product page on the App Store or Google Play as part of your ASO strategy. Your goal is to get people interested and lead them to installing the app. You have to maximally optimize all the graphic elements on the app page, because the visual part affects conversion into installs.To get more news about App Installs Optimization, you can visit aso700.com official website.
According to the data provided by Storemaven, the product page should take no longer than 3 seconds to explain what the application does. It is these few seconds that affect the decision about making an install. If you want your app page on the App Store to increase conversion, you should make it memorable. This is that very first page design element that users pay attention to. It has to distinguish your product from competitors and be memorable. Change the button, conduct A/B tests, and choose the variant with the highest conversion. Icon Requirements Each app is supposed to have a set of small icons for the Home screen and a larger icon for the App Store itself. It also appears throughout the system, such as in Settings and search results.Both markets have precise recommendations regarding screenshot sizes, the acceptable number, and the content that can be placed on them. Make sure to carefully read through recommendations and requirements to avoid issues with the verification stage. On the App Store you can place up to 10 screenshots on the app page for iPhone, iPad, Apple Watch and Apple TV. Screenshots must be PNG (no alpha) or JPEG. You can find more details in App Store Connect documentation. On Google Play you can add up to 8 screenshots for each supported device type: smartphone, tablet (7 and 10 inches), Android TV, and Google’s Wear OS. Visual Design of Screenshots Most likely the vast majority of users will not look through all of the available screenshots. Since the size of device display is limited, the user only sees the first two screenshots. This is why the main features and advantages should be shown on the first two screens. In the case of iPhone and Android games, horizontal screenshots are preferable, if the interface has such a format. However, if a game’s interface is vertical, then screenshots should show that as well. Remember that user behavior can be different in the two stores, so it’s best to prepare different screenshot sets: one for the App Store, one for Google Play. You can stand out with horizontal screenshots in the markets against competitors, who use vertical screenshots on their pages. Always experiment and find the best options for presenting your app on the App Store or Google Play. Some screenshots taken for example have been awarded an ASO prize. You can find more examples of ASO winners at the following link. |
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vostov Riggedy-riggedy-rekt Warlock Posts: 1,150,323 Joined: Apr 2020 Reputation: 0 |
27 Mar 2023, 04:15
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vostov Riggedy-riggedy-rekt Warlock Posts: 1,150,323 Joined: Apr 2020 Reputation: 0 |
30 Oct 2023, 11:35
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